My Journey in Digital Strategy & Merchandising
The digital world is constantly evolving, and so is eCommerce. With a passion for innovation and a deep understanding of product data, search optimization, and customer experience, I’ve spent my career driving impactful digital strategies.
This portfolio is a reflection of my journey—highlighting my expertise in eCommerce product management, digital merchandising, and marketing technology. Whether it’s optimizing search functionality, managing large product catalogs, or implementing cutting-edge digital tools, I thrive on solving challenges that enhance the online shopping experience.
Take a look around! Explore my portfolio to see past projects, check out my resume, or connect with me to discuss how we can work together.
My Services
Optimized eCommerce search and product discovery by implementing Bloomreach, improving search relevancy and increasing user engagement. Managed large product data sets, enhancing digital merchandising and customer experience.
Led the implementation of a PIM system (Unilog) to streamline product data management and improve digital catalog efficiency. Developed strategies for enhanced site search (Solr) and taxonomy to support a seamless B2B eCommerce experience.